Discontinuing TripTao April 4, 2014Posted by CK in Internet, Personal.
Tags: startups, triptao
It’s almost funny that in between the post where I announced the availability of triptao, and this one where I announce shutting it down 11 months later, there have been only two more posts. I guess this reflects, with fair accuracy, the crazy ride of these 11 months.
So I “dreamt laughably big and took an absurdly huge risk or two” as the advice went — and it didn’t pay off as I expected. It wasn’t bad, but I didn’t have enough excuse to keep pushing it.
To be exact: it didn’t pay off as I expected materially; I feel I’m coming out of this being a much better person, in many respects.
- I now have a better grasp of my limits — and it appears I can do much more than I thought myself capable of doing. The same, I’m perfectly certain, applies to everyone else. We should be less scared and more receptive to the possibility that we can do anything we think of.
- I got back in touch with the technical side of things and remembered how much I enjoyed it. These have been very creative days.
- I’ve learned a great deal of things on multiple levels. Somehow I feel I’m much better equipped for the next tasks, both technical and managerial/business.
I also got some lessons that concern specifically the area of online startups.
- Unless you are Superman, you can’t do something like this alone. Make sure you have a co-founder.
- Whatever you do, don’t rely on others for your data. Make sure you have full control on it (even if you don’t explicitly own it).
- If you’re doing B2C, the added value should be instantly and fully evident to anyone who visits your site. With TripTao, I had to explain. You should not have to explain.
- Marketing is king. You can’t underestimate its importance, no matter how great a product you have.
Now, coming back to that advice mentioned earlier, it says “take an absurdly huge risk or two“. Who am I to discard such interesting advice?
The journey continues with a new trip. More to follow in the next months.